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August 31, 2021

All Within My Hands and Carhartt Celebrate Labor Day


All Within My Hands is very excited to announce a partnership with global premium workwear brand Carhartt! In honor of Labor Day, all online sales from Carhartt.com on Monday, September 6th, will be donated to our Metallica Scholars Initiative.

Carhartt took a page from our history when, over forty years ago, Lars placed a classified ad in a Los Angeles newspaper that brought him and James together. Following suit, the workwear company and AWMH created a want ad to raise funds and connect people to workforce education opportunities to earn them gratifying jobs in the trades. The goal was to recruit a new generation to the skilled trades as the U.S. faces a labor shortage, especially in live events.

A few lucky job seekers who answered the ad attended a stage-building workshop hosted by our friends Upstaging, a production and transportation company that has been helping us keep the show on the road for decades. Carhartt documented the workshop experience in a new video, "Hard Rock is Hard Work," showcasing various trade jobs in live events that are also transferrable to the larger job market – including welding and fabrication, lighting and electrical, construction, transportation, and more.

Visit Carhartt.com this Labor Day when they will donate all online sales between 12:00 am and 11:59 pm ET on Monday, September 6th to Metallica Scholars and learn more about how you can get involved. Our workforce education program not only connects students to hands-on learning but provides direct support to 23 schools through the American Association of Community Colleges (AACC) to enhance their career and technical education programs.

For more information on Carhartt's Labor Day campaign or All Within My Hands' Metallica Scholars program, please visit Carhartt.com/Every-Day-Is-Labor-Day. And of course, for even more details on all of AWMH’s programs, visit AllWithinMyHands.org.

Special thanks to Upstaging for being such an essential part of this campaign and for their gracious hospitality!

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